The PHD network has received a phenomenal 26 shortlist in the 32nd M&M Global Awards, improving on last year’s nominations count. In 2020, PHD and Touché! won the Grand Prix, Agency of the Year and Network of the Year at the awards.
PHD’s nominations span 14 categories, including Best Campaign led by Data, Best Communication Strategy, Best Integrated Campaign, and The Collaboration Award. In the Best Campaign led by Traditional Media category, PHD has secured five out of the nine campaigns shortlisted.
The M&M Global Awards reward the best-in-class in international media and marketing. The categories focus on work in the industry from sectors ranging from finance and FMCG to automotive and sport, campaigns based around media channels, successful partnerships, communication strategies, and social impact.
PHD’s 2021 M&M Global Awards Shortlists
Best Campaign Driven by a Low Budget
- ‘Ladies, Rule the Road’, Touché! Canada for Can-Am On-Road
- ‘Reimagining the future of STEM’, PHD Australia for Australia’s Women in STEM Ambassador
Best Campaign for Automotive
- ‘Dealership Done Digital’, Touché! Canada for Volkswagen
- ‘ID.3 – Eating Pollution’, PHD UK for VW ID.3
- ‘Ladies, Rule the Road’, Touché! Canada for Can-Am On-Road
Best Campaign for Entertainment
- ‘Bringing Entertainment Home’, PHD UK for Warner Bros. UK
Best Campaign for Financial & Utility Services
- ‘Addressing the “No Fixed Address” problem’, PHD UK for HSBC UK
Best Campaign for Technology & Telecommunications
- ‘Hum to Search’, PHD US for Google Search
Best Campaign for Tourism & Travel
- ‘Vacation Intervention’, Sid Lee Media Canada for Air Transat
Best Campaign led by Content
- ‘Continental Cook Up’, PHD Australia for Continental
- ‘Reimagining the future of STEM’, PHD Australia for Australia’s Women in STEM Ambassador
Best Campaign led by Data
- ‘Dealership Done Digital’, Touché! Canada for Volkswagen
- ‘Ladies, Rule the Road’, Touché! Canada for Can-Am On-Road
Best Campaign led by Talent
- ‘Continental Cook Up’, PHD Australia for Continental
- ‘Year in Search’, PHD US for Google Search
Best Communication Strategy
- ‘Ladies, Rule the Road’, Touché! Canada for Can-Am On-Road
- ‘Vacation Intervention’, Sid Lee Media Canada for Air Transat
Best Campaign led by Traditional Media
- ‘Hum to Search’, PHD US for Google Search
- ‘ID.3 – Eating Pollution’, PHD UK for VW ID.3
- ‘Operation Support Local’, PHD Toronto for Scotiabank
- ‘Vacation Intervention’, Sid Lee Media Canada for Air Transat
- ‘Year in Search’, PHD US for Google Search
Best Integrated Campaign
- ‘Power Further, Together’, PHD Global Business for The North Face
Best Tactical Campaign Response to COVID-19
- ‘Bringing Entertainment Home’, PHD UK for Warner Bros. UK
- ‘Can-Am Therapy’, Touché! Canada for Can-Am Off-Road
The Collaboration Award
- ‘Let’s Melbourne Again’, PHD Australia for Let’s Melbourne Again
For the second year in a row, the winners of the M&M Global Awards will be announced in a virtual ceremony, taking place on Thursday 16 September 2021.
See the full list of 2021 M&M Global shortlists here.
